A significant majority of UAE companies, 88%, are set to increase their investment in employee well-being programs next year, according to a survey conducted by healthcare management firm Bupa Global. The rising interest in these initiatives is largely driven by a proven Return on Well-being Investment (ROWI), with businesses seeing enhanced productivity and engagement among their workforce.
Positive Impact on Performance and Productivity
The survey, which included responses from over 400 full-time employees across different sectors, found that 94% of UAE firms acknowledged a positive impact of well-being programs on employee performance and productivity.
Dean Pollard, General Manager of Bupa Global, Middle East, and Asia, emphasized the dual benefit of prioritizing employee health. “Our survey clearly shows that investing in holistic well-being initiatives not only benefits employees but also represents a strategic advantage for businesses. Companies experience measurable returns through reduced absenteeism and enhanced employee engagement,” Pollard stated.
Benefits to Businesses
Senior leaders surveyed reported substantial business benefits from adopting these initiatives. More than 50% noted increased productivity, while 49% observed higher levels of employee engagement. Additionally, 36% of companies reported a decrease in absenteeism, demonstrating that well-being programs are not just about personal health—they directly influence workplace efficiency.
Furthermore, nearly one-third of organizations reported lower employee turnover rates, highlighting well-being as a critical tool for both workforce retention and long-term organizational success.
Challenges and Limitations
Despite these positive results, some challenges remain. Almost half of senior decision-makers cited low employee participation as a hurdle, and 43% pointed to budget constraints as a barrier to expanding their well-being initiatives.
