TGI Fridays Files For Bankruptcy As Casual Dining Faces Declining Demand

Jibran Munaf
Jibran Munaf

Image: Jimin Kim/SOPA Images | Shutterstock

TGI Fridays, the iconic restaurant chain known for its casual dining experience and vibrant atmosphere, filed for Chapter 11 bankruptcy protection on Saturday in Texas, citing the need to “ensure the long-term viability” of its brand amid a challenging dining environment. The Dallas-based chain, which has closed many branches this year, is seeking strategies to address financial challenges, largely attributed to the impact of COVID-19 and its current capital structure.

Founded in 1965 as a bar on Manhattan’s Upper East Side, TGI Fridays grew into a national fixture and suburban gathering spot celebrated for its signature ribs, loaded potato skins, and eclectic decor of red stripes and Tiffany-style lamps. At its peak in 2008, TGI Fridays boasted 601 U.S. locations and a $2 billion business. However, the chain has faced steep declines, with 2023 sales totaling $728 million—a 15% drop from the previous year.

The company’s U.S. presence has dwindled to 163 locations from 269 just last year, with 36 restaurants closing in January and additional closures in recent weeks. Only 39 of the U.S.-based locations are company-owned, while the remaining TGI Fridays-branded restaurants are franchised by independent owners across 41 countries. International operations remain open under separate ownership by TGI Fridays Franchisor, which oversees the brand’s global intellectual property.

Shifting Tastes and Industry Decline
The casual dining sector as a whole has faced a shifting landscape, as consumers increasingly opt for food delivery and fast-casual alternatives like Chipotle and Shake Shack over traditional sit-down chains. The decline of TGI Fridays mirrors challenges faced by other sit-down brands, with Red Lobster undergoing a court-approved reorganization in September and Buca di Beppo filing for bankruptcy in August.

During the pandemic, TGI Fridays sought to boost revenues by tapping into the delivery market, converting some locations into “ghost kitchens” dedicated solely to food preparation for delivery services. DoorDash, one of the major creditors in TGI Fridays’ bankruptcy filing, reflects this pivot to meet growing demand for takeout.

International Operations and Related Filings
TGI Fridays’ troubles have also affected international franchises. In September, UK-based franchisee Hostmore sought debt protection after a failed acquisition attempt and subsequent closures across the UK. The American sit-down restaurant industry has seen further strain, with Denny’s recently announcing plans to shutter 150 underperforming locations in efforts to stabilize sales.

Rohit Manocha, TGI Fridays’ executive chairman, stated that while the restaurant’s financial struggles are largely rooted in pandemic-related challenges, the brand remains committed to adapting to the evolving dining landscape.