The “Walmart Birkin” bags have taken the internet, especially TikTok, by storm. This new sensation has gained massive attention for offering an affordable alternative to the iconic Hermes Birkin bag, which is known for its luxury and exclusivity.
Originally launched in 1984 by the French fashion house, the Hermes Birkin has long been a symbol of status, with prices starting at $9,000 in stores and soaring up to $225,000 on resale platforms, depending on the model.
In contrast, the so-called “Walmart Birkin” or “Wirkin,” as dubbed by TikTok users, offers a similar sleek and sophisticated look for just $78 to $102. These budget-friendly bags have become hugely popular, thanks to their stylish appearance and the buzz surrounding them on social media.
Unboxing videos, styling tips, and reviews under the hashtag #walmartbirkin have helped them fly off the shelves, with Walmart frequently selling out.
While supporters see it as a way to make high-end fashion more accessible, critics argue that it dilutes the luxury appeal of brands like Hermes. Nonetheless, the Walmart Birkin’s popularity continues to soar, blending affordability with social media hype to captivate fashion lovers worldwide.
