Vasu Jit Kalia

Sep 16, 2024

UAE Shoppers Spent USD 3.8 Billion: Here’s What They Splurged On

Vasu Jit Kalia
Vasu Jit Kalia

UAE consumers showed robust spending habits during the second quarter of 2024, collectively investing a substantial USD 3.8 billion in fast-moving consumer goods (FMCG), technology, and durable goods, according to a market survey.

This marks a 3.4 per cent increase from the same a year ago, according to the NIQ Retail Spend Barometer, which has been powered by GfK intelligence.

The study further stated that UAE shoppers spent USD 2.3 billion on FMCG and USD 1.5 billion on Tech & Durable products in Q2 2024, with a 4 per cent and 2.6 per cent uplift, respectively, compared to the same period last year.

The rise in FMCG purchases underscores the ongoing demand for essential household items and personal care products. Simultaneously, the increased investment in technology and durable goods reflects the UAE’s thriving digital economy and the rising disposable income of its residents.