As Diwali is fast approaching, residents in the UAE are gearing up to decorate their spaces with candles, diyas, and home decor. One thing that they never fail to forget is to be mindful of sustainable practices. While there are multiple places to explore fireworks, residents believe in lighting up their spaces with a homely touch.
We spoke to Wajeeha Pirwani, Founder of Shy Concepts, and she highlights how Dubai is at the forefront of establishing a sustainable approach.
She said, “We aim to offer candles that not only illuminate homes during Diwali but also enrich the experience with meaningful choices that honor both tradition and sustainability. I am deeply inspired by Diwali’s message of light and positivity, and I want the candles to reflect that spirit while making a conscious impact.”
Speaking about Shy Concepts’ bespoke self-made products, Pirwani added, “When people choose candles for Diwali, they bring into their homes an authentic representation of the festival. Each candle radiates warmth, enhancing the festive atmosphere with fragrances inspired by traditional Indian scents that evoke nostalgia and comfort. This elevates the Diwali experience, allowing people to enjoy a serene, aromatic environment that truly honors the spirit of the festival.”
These days, entrepreneurs in the UAE are well committed to sustainability, and highlighting the same, Wajeeha asserted that the candles are crafted from non-toxic, eco-friendly materials, ensuring a clean, smoke-free burn that is gentle on the environment and safe for family gatherings. ”By incorporating sustainable packaging and responsibly sourced ingredients, we enable our customers to participate in an eco-conscious celebration without compromising on quality or festivity”, she said.
Well, over the years, UAE has seen a shift in how it celebrates this festival. While it’s a beautiful occasion, it’s also important to celebrate responsibly.
Wajeeha concluded by saying, “We envision a Diwali where traditions are honored yet adapted to meet modern environmental needs. Our goal is to inspire more people to embrace sustainable practices during their celebrations, creating a ripple effect that contributes to the preservation of our beautiful planet. Through this, Shy Concepts hopes to play a small but meaningful role in enhancing Diwali celebrations with a blend of tradition, sustainability, and refined elegance. We’re thrilled to be part of this growing movement toward eco-conscious festivities, and we look forward to lighting up homes with candles that carry purpose as well as beauty.”
